A Different Way To Dress

Thoughtfully considered; personally managed.
An experience designed to make getting ready a moment in itself.

Hire by Chloe was created from the belief that finding the right dress should feel just as good as wearing it. Our curated collection, welcoming studio and personalised approach are intentionally designed, bringing confidence and ease to occasion dressing.

We exist to make the hiring process seamless from start to finish. Every booking is personally managed by Chloe, creating a warm and genuine service tailored to every client. Whether you're attending a wedding, celebrating a birthday or dressing for black tie, we take care of every detail, so you can spend less time searching for a dress and more time looking forward to what’s ahead.

The right outfit doesn't just change how you look, it changes how you feel - and when you feel styled, chic and comfortable in what you’re wearing, everything else falls into place.

The image contains a stylized, cursive signature-like writing in a light beige color on a white background.

Meet Chloe

A woman sitting on a brown couch against a plain white wall, wearing a light blue crop top, dark pants, black high heels, smiling, with one hand resting on her chin.

With an eye for timeless style and a passion for creating meaningful experiences, Chloe founded Hire by Chloe to make dressing for life’s special occasions feel effortless, exciting and accessible.

CHLOE, FOUNDER OF HIRE BY CHLOE

01/

More than simply hiring a dress, for Chloe, it’s about discovering the piece you can't wait to wear. We view fashion as a pathway to confidence and our purpose lies in helping clients find something they truly love.

Every dress is personally selected by Chloe, bringing together established designers and emerging labels to create a wardrobe that feels refined, modern and just a little unexpected. Drawing inspiration from her love of travelling, considered design and styles you won't see everywhere, Chloe’s always searching for the next addition, bringing pieces that are unique and fresh to the collection.

Yet even as the owner of a dress hire studio, Chloe still hesitates before spending hundreds of dollars on an outfit she'll only wear once. It's one of the reasons she's so passionate about dress hire and shapes the philosophy behind the studio: making designer fashion more accessible so women can wear something incredible without the commitment of buying it.

A blue, modern, plush chair with rounded edges and short, thick legs, draped with a shiny brown silk slip dress.

02/

OUR ERINA STUDIO, CENTRAL COAST

THE STUDIO

Less like shopping and more like borrowing from your stylish friend with the great closet.

Located inside Halo Artistry & Skin in Erina, our appointment-only space has been designed to make getting dressed part of the occasion. Think good music, friendly faces and a closet filled with pieces that exude confidence.

VISIT THE STUDIO
A woman in a white suit with long, wavy hair kneels on the floor adjusting a maroon evening gown on a mannequin. The gown has puffed sleeves and a pleated bodice, with a sheer, flowing skirt. Behind her is a display board with fashion photographs and sketches, and another woman with long hair is partially visible, crouching in front of the display.